Chinese Consortium Acquires Media.net for $900 Million in Third Largest Ad Tech Deal

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Media.net, a global advertising technology company that develops innovative products for both publishers and advertisers, announced Monday the closing of its acquisition by a Chinese Consortium from serial internet entrepreneur Divyank Turakhia’s Starbuster TMT Investments in an all-cash transaction valued at approximately $900M USD.

The deal would be the third-largest in the ad tech industry, following Alphabet Inc GOOGL unit Google’s acquisition of DoubleClick and Microsoft Corp’s deal for aQuantive.

Since its founding, Media.net has made substantial investments in its business and built one of the most comprehensive portfolios of advertising technology in the industry across search, mobile, display, native, local, products and video.

Its platform and products are licensed by some of the largest publishers, ad networks and other ad tech companies worldwide. By market cap, Media.net is one of the Top 5 largest ad tech companies worldwide.

By revenue, Media.net is the second largest contextual advertising business worldwide. Media.net has 800-plus employees in key operation centers across – New York, Los Angeles, Dubai, Zurich, Mumbai and Bangalore. Media.net’s US headquarters is based in New York and Global headquarters in Dubai.